In a world of volatile markets, rising interest rates, and tighter landlord regulations, many investors are asking the same question: Where should I put my money right now?
While traditional buy-to-let investments are becoming less attractive due to increasing legal burdens and shrinking margins, short-term rentals (short lets) have emerged as a high-performing, flexible, and resilient investment opportunity, especially in key cities like London.
Here’s why more investors are shifting their strategy, and why short letting with a trusted partner like Sleepover could be your smartest move in 2025.
1. Higher returns than long-term lets
Short lets consistently outperform long lets in terms of monthly income. In high-demand locations, they can generate 30-40% more revenue than traditional Assured Shorthold Tenancies (ASTs).
Why?
- Dynamic pricing means you can charge more during peak seasons and high demand events
- More flexibility to adjust rates, offers, and booking windows
- Multiple guests per month instead of a single fixed rent
At Sleepover, we use real-time market data, smart pricing tools, and multi-platform listings to ensure your property performs at its highest potential all year round.
2.More flexibility, less red tape
With long lets, you’re often locked into rigid contracts, exposed to tenant rights laws, and increasingly tied down by new legislation, like the Renters' Reform Bill, which will abolish no-fault evictions and make it harder to regain possession of your property.
With short letting:
- You stay in control of when and how your property is used
- You can block off dates for personal use or resale
- You avoid long-term legal entanglements
- And you’re not tied to any single tenant
It’s a more flexible investment strategy, especially valuable in uncertain economic or regulatory environments.
3. Your property is better looked after
When managed properly, short let properties are often in better condition than long-term rentals.
Here’s why:
- Professional cleaning after every stay
- Monthly inspections to catch issues early
- Guest vetting and deposits reduce wear and tear
- Properties are treated more like boutique stays than rentals
At Sleepover, we treat every home with the same care and attention wed want for our own. The result? Properties stay in great condition, retain their value, and perform better in the long run.
4. Full transparency & hands-off management
Worried about juggling bookings, maintenance, and guest communication? Thats exactly why we’re here. With Sleepover, you get:
- End-to-end management
- Real-time reporting on income and performance
- A dedicated property manager
- And full peace of mind, without lifting a finger
Whether you’re a local or overseas investor, we make short letting simple, compliant, and profitable.
5. A strong hedge against market volatility
Unlike stocks or crypto, short lets generate real-world income backed by physical assets. In a turbulent economy, they offer:
- A predictable cash flow
- Exposure to the travel and experience economy (which continues to grow)
- A long-term asset you can use, sell, or re-let as you choose
The bottom line
Short letting isn’t just a trend, it’s a smarter way to invest in property in 2025. It offers stronger returns, greater flexibility, and less risk than traditional rental models, especially when expertly managed.
At Sleepover, we handle the hard work, while you enjoy the rewards.
Thinking of investing or switching from a long let? Well show you what your property could earn, and how effortless it can be.
